feat(web): Wave 4 — prose layouts + /policies on Tailwind typography
diff --git a/content/posts/2023/going-against-the-grain/index.md b/content/posts/2023/going-against-the-grain/index.md new file mode 100644 index 0000000..c02e5d7 --- /dev/null +++ b/content/posts/2023/going-against-the-grain/index.md @@ -0,0 +1,47 @@ +--- +title: "Going against the grain" +pubDate: 2023-12-15T17:00:00.000Z +updatedDate: 2026-04-05T14:40:01.000Z +draft: false +excerpt: "In December 2023, SLIST threw an industrial techno event in SoHo. The conventional wisdom said this was a ridiculous idea. Hard techno belongs in Brooklyn. SoHo is for bottle service … Read more" +categories: + - Values +tags: + - curation + - format-opinion + - growth + - nyc + - tone-reflective + - venues +featured: + src: https://cdn.slist.net/posts/going-against-the-grain/cover.png + alt: "Footprints going against the direction of the crowd on industrial concrete floor" +legacy_wp_id: 15903 +--- +In December 2023, SLIST threw an industrial techno event in SoHo. The conventional wisdom said this was a ridiculous idea. Hard techno belongs in Brooklyn. SoHo is for bottle service and fashion people. An industrial rave in a Manhattan neighborhood known for shopping and art galleries would be a guaranteed failure. + +It sold out. Then the next one sold out. Then the next one. Ten events followed over six months, each one building on the last. Other promoters — larger ones, better funded ones — watched this happen and started booking their own hard techno events in Manhattan. SLIST had not just thrown a successful party. It had opened a market that nobody believed existed. +Diff truncated (54 lines total). View full commit on GitHub →
