feat(web): Wave 4 — prose layouts + /policies on Tailwind typography
diff --git a/content/posts/2026/sms-marketing-for-events-the-4-28-cost-per-ticket-sale-channel/index.md b/content/posts/2026/sms-marketing-for-events-the-4-28-cost-per-ticket-sale-channel/index.md new file mode 100644 index 0000000..c858a52 --- /dev/null +++ b/content/posts/2026/sms-marketing-for-events-the-4-28-cost-per-ticket-sale-channel/index.md @@ -0,0 +1,74 @@ +--- +title: "SMS marketing for events: the $4.28 cost-per-ticket-sale channel" +pubDate: 2026-04-05T20:04:45.000Z +updatedDate: 2026-04-05T20:04:45.000Z +draft: false +excerpt: "SMS is the cheapest acquisition channel in event marketing. Not email. Not Instagram ads. Not influencer posts. A text message to someone who already gave you their phone number converts … Read more" +categories: + - Guides +tags: + - financial + - format-guide + - marketing + - sms + - tone-instructional +featured: + src: https://cdn.slist.net/posts/sms-marketing-for-events-the-4-28-cost-per-ticket-sale-channel/cover.png + alt: "Abstract dark composition of SMS notification in void" +legacy_wp_id: 15956 +--- +SMS is the cheapest acquisition channel in event marketing. Not email. Not Instagram ads. Not influencer posts. A text message to someone who already gave you their phone number converts at 7.26% — and costs $0.06 per send. + +We run the numbers on every channel obsessively. SMS produces a cost per ticket sale of roughly $4.28. For context, Meta ads run $5 to $10 per sale on a good campaign. Instagram stories barely move tickets at all. SMS is the backbone of the entire sales funnel. + +## The click-to-text systemDiff truncated (81 lines total). View full commit on GitHub →
