feat(web): Wave 4 — prose layouts + /policies on Tailwind typography
diff --git a/content/posts/2026/the-cult-started-in-new-jersey-not-mexico/index.md b/content/posts/2026/the-cult-started-in-new-jersey-not-mexico/index.md new file mode 100644 index 0000000..dab772e --- /dev/null +++ b/content/posts/2026/the-cult-started-in-new-jersey-not-mexico/index.md @@ -0,0 +1,45 @@ +--- +title: "The cult started in New Jersey, not Mexico" +pubDate: 2026-04-05T20:04:47.000Z +updatedDate: 2026-04-05T20:04:47.000Z +draft: false +excerpt: "Everyone assumes this started in Mexico City. The timeline supports that assumption — CDMX is where the first events happened, where the brand was born, where the logo and the … Read more" +categories: + - Dark Culture +tags: + - format-long-form + - identity + - nyc + - tone-reflective +featured: + src: https://cdn.slist.net/posts/the-cult-started-in-new-jersey-not-mexico/cover.png + alt: "Dark house in New Jersey suburbs with red glow - origin story" +legacy_wp_id: 16141 +--- +Everyone assumes this started in Mexico City. The timeline supports that assumption — CDMX is where the first events happened, where the brand was born, where the logo and the voice and the community took shape. But the instinct that built all of it predates Mexico by years. + +The cult started in New Jersey. In 2018, somewhere between Queens and the suburbs, the idea of starting a cult became a running joke. Except it was only half a joke. + +## The pre-SLIST incubation +Diff truncated (52 lines total). View full commit on GitHub →