feat(web): Wave 4 — prose layouts + /policies on Tailwind typography
diff --git a/content/posts/2026/the-guest-list-economics-nobody-talks-about/index.md b/content/posts/2026/the-guest-list-economics-nobody-talks-about/index.md new file mode 100644 index 0000000..9f891d7 --- /dev/null +++ b/content/posts/2026/the-guest-list-economics-nobody-talks-about/index.md @@ -0,0 +1,45 @@ +--- +title: "The guest list economics nobody talks about" +pubDate: 2026-04-05T20:04:49.000Z +updatedDate: 2026-04-05T20:04:49.000Z +draft: false +excerpt: "The standard take on guest lists is that they are lost revenue. Every name on the list is a ticket you did not sell. That framing is wrong, and understanding … Read more" +categories: + - BTS +tags: + - financial + - format-case-study + - growth + - tone-instructional +featured: + src: https://cdn.slist.net/posts/the-guest-list-economics-nobody-talks-about/cover.png + alt: "Dark nightclub entrance with velvet rope and red ambient glow" +legacy_wp_id: 16013 +--- +The standard take on guest lists is that they are lost revenue. Every name on the list is a ticket you did not sell. That framing is wrong, and understanding why it is wrong is the difference between a promoter who grows and one who stalls. + +## The real economics + +A guest list ticket costs nothing to produce. The venue is already rented. The DJ is already booked. The sound system is already paid for. The marginal cost of one additional person in the room is zero. But the marginal value of that person is significant: they spend $25-32 at the bar (our average across venues), they bring energy to the dance floor, and they tell friends about the event afterward. +Diff truncated (52 lines total). View full commit on GitHub →
