feat(web): Wave 4 — prose layouts + /policies on Tailwind typography
diff --git a/content/posts/2026/the-monarch-deal-how-50-50-changed-everything/index.md b/content/posts/2026/the-monarch-deal-how-50-50-changed-everything/index.md new file mode 100644 index 0000000..2ffd0f6 --- /dev/null +++ b/content/posts/2026/the-monarch-deal-how-50-50-changed-everything/index.md @@ -0,0 +1,59 @@ +--- +title: "The Monarch deal: how 50/50 changed everything" +pubDate: 2026-01-02T19:00:00.000Z +updatedDate: 2026-04-05T14:29:42.000Z +draft: false +excerpt: "Every venue deal before Brooklyn Monarch followed the same pattern. Either you rent the room and take all the risk. Or the venue sets a bar minimum, captures most of … Read more" +categories: + - BTS +tags: + - financial + - format-case-study + - nyc + - partnerships + - tone-philosophical + - venues +featured: + src: https://cdn.slist.net/posts/the-monarch-deal-how-50-50-changed-everything/cover.png + alt: "Brooklyn Monarch nightclub exterior at night with industrial architecture" +legacy_wp_id: 15830 +--- +Every venue deal before Brooklyn Monarch followed the same pattern. Either you rent the room and take all the risk. Or the venue sets a bar minimum, captures most of the bar value, and hands you a small split on whatever’s left. Or you work commission-based with margins too thin to scale. The economics were always tilted toward the house. + +Monarch is different. True 50/50 split on everything — expenses and profits, door and bar. Both sides incentivized to pack the room and keep people engaged. That structure changes the math at every attendance level. +Diff truncated (66 lines total). View full commit on GitHub →
